Companies rely a lot on digital data in today’s day and age. Data helps them get insights, present facts and figures in a more composite and understandable manner, and also make predictions on the basis of information available. It is no surprise that technology recruiters today look for skills in data visualisation, data science, and machine learning. As per IIA, big data analytics tools will be the first line of defense, combining machine learning, text mining and ontology modeling to provide holistic and integrated security threat prediction, detection, and deterrence and prevention programmes.

An ocean of opportunities

Big data and analytics courses have been the big growth drivers in the past three years. An increasing number of professionals are signing up for specialised courses in related fields. One major reason for this is the fact that candidates with a degree in such courses stand a chance to get a relatively bigger increase in salary.

Apart from data learning, courses on visualisation tools and machine learning have become very attractive to learners. With machine learning, there is minimum human intervention, as a result of which, analysis can be made faster. Data visualisation enables even those who are not technologically sound to quickly understand correlations gathered from data. Data science is a step ahead as it helps in making predictions, and not just analysis.

A study by QuinStreet Inc., found that the trend of implementing big data analytics is increasing rapidly and becoming a high priority for businesses. Most organisations have either already implemented the use of big data in their processes or are planning to do so in the next two years.

Analytics is utilised in a variety of fields and thus, there are many professions one can choose from.

Some of these include the following:
  • Big Data Analytics Business Consultant
  • Big Data Analytics Architect
  • Big Data Engineer
  • Big Data Solution Architect
  • Big Data Analyst
  • Analytics Associate
  • Business Intelligence and Analytics Consultant
  • Metrics and Analytics Specialist
  • Courses in analytics

An example of the huge popularity of courses in this field could be that AcadGild, an online professional learning bootcamp, has seen 300 students applying for the course on the data visualisation tool Tableau in the past few months itself. With new positions like data scientists opening up in companies, it is now possible for software programmers to earn as much as Rs 10 lakh per annum. India currently has the highest concentration of analytics globally. Despite this, the scarcity of professionals specialising in data analytics talent is particularly acute and the demand for talent is expected to be on the higher side as more global organisations are outsourcing their work.

A majority of IT companies, including the Fortune 500 ones, have thus begun re-skilling their employees and getting them trained in new technologies. Online course providers such as AcadGild, provide this option of re-skilling very well with their bootcamp approach. Data science courses span a duration of four to nine months. The cost for these courses is about Rs 25,000, while that for a combination of skill-based courses goes up to Rs 60,000. One requirement for these, however, is strong mathematical skills and a basic knowledge of programming languages.

Though analytics is an advanced science, it can definitely not replace human insights. Having said this, there is an increasing need for skilled people who can understand data, think from the business point of view, and come up with insights. A professional with analytical skills, therefore, can conquer the ocean of Big Data, prove to be an asset to an organization, and boost a business and their career.


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